Landlords Go It Alone
It’s no secret that the majority of
landlords are often less than satisfied with the level of service and support
that they receive from their property management team.
In 2012, overall
satisfaction levels for landlords dealing with the property management industry
were lower than ever, and it’s easy to see why; with rental arrears seldom
followed up, inspections completed rarely, if at all, questionable paperwork practices and
non-compliance with notice requirements among the list of the most common
complaints.
In most cases, it may come down to a
simple lack of commitment; for the overwhelming majority of property investment
companies, more than 80% of total profits come from property sales, which means
that rental management is low on the list of their overall priorities. It
stands to reason that sales jobs within a property management company are the
most coveted, leaving the most junior staff members responsible for the rental
management obligations.
Unless the property management company
was chosen based solely on their commitment to the rental market, or they have
specialized and experienced rental experts on the team, it’s likely that the
property manager in charge of your investment is an entry level staff member,
on an entry level wage, with more properties to manage than is possible to take
care of adequately, and no financial incentive to do a better job.
Having an inattentive property manager
can be a frustrating prospect, but beyond the frustration of a company that doesn’t
offer a timely response to enquiries, or doesn’t provide the right kind of
support, is the risk of getting caught out financially because the agency isn’t
paying sufficient attention to the tenants.
It’s well documented that the further
behind a tenant falls in rental fees, the more difficult it will be for them to
get back on top of the payments. The fewer inspections taking the place, the
more likely it is that damage or cleanliness issues will go unnoticed.
Additionally, it’s a safe bet that if the landlord isn’t feeling supported by
the property management company, it’s more than likely that the tenant won’t be
either, which could result in higher tenant turnover and could even be damaging
to your personal or business reputation.
What is The Answer?
With trust among landlords and property
management companies at all-time low, and the number of landlord complaints at
an all-time high, the Real Estate Institute of South Australia recently called
for more regulation and licensing of property managers; but with government
departments already struggling to balance their limited resources, and current
laws often unable to be satisfactorily enforced because of limits on staff, it
raises some questions as to how the new regulations will be adequately policed.
With no fundamental changes to the
property management structure in sight, and with so much at stake, savvy
investors are taking matters into their own hands. More and more property
investors are learning that it’s better to outsource some of the property
management responsibilities while retaining overall control of their
investments.
According to Mark Woschnak, CEO of
rent.com.au, 40% of current rental properties are listed by non-agents,
compared with only 5% of homes for sale; and that number is increasing all the
time.
More people are renting than ever
before, and that level of demand allows private landlords to make the most of
market conditions, while enjoying freedom from dealing with a less than stellar
property management company. Specific tasks like screening prospective tenants,
inspections and rent collection can be easily outsourced to professional
personnel on market-competitive terms, and can save hundreds, if not thousands,
of dollars a year, not to mention your sanity.
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